12 Best Keyword Research Tools for SEO and Content Marketing

Keyword research is a crucial part of the content marketing process. It’s important to identify which keywords your audience is searching for and what they’re looking for when they search these terms.

The google keyword planner is a tool that allows users to find the most profitable keywords for their website.

Finding the appropriate phrases used in search engine searches with the goal of identifying niche keywords that have yet to become competitive, and then looking into these keywords further to find similar or substitutable keywords is part of the keyword research process. This whole endeavor is driven by keyword research tools that include thesaurus and word suggestion functionality. When it comes to planning an organization’s SEO and content marketing strategy, keyword research is crucial. It aids in the optimization of your website/blog, allowing you to rank higher on search engine results pages (SERPs) and get more search engine traffic.

Whether you want a bigger or smaller portion of your target audience to visit your website, you should arrange your keywords appropriately. Keyword research is, in reality, the cornerstone of SEO. So, here are a few of the finest keyword research tools you can use to design your keyword and properly rank your content.

The Most Effective Keyword Research Tools

  • Keyword Planner by Google
  • KeywordTool.io
  • SERPs
  • SEMrush
  • Keyword Explorer by Moz
  • KWFinder
  • Soovle.com
  • SpyFU
  • Ahrefs
  • LongTailPro
  • SERPStat
  • Wordtracker

1. Keyword Planner by Google

If you’re just getting started with keyword research, Google Keyword Planner is the ideal place to start. A popular keyword research tool is Google Keyword Planner Tools. It’s completely free to use and create powerful keyword lists. The feature is included with the Google Adwords product, which is mainly used for pay-per-click (PPC) advertising. However, by tailoring your findings for one of your rivals, you may utilize it to study organic keywords.

To use Google Keyword Planner, sign in to Google Adwords (or create an account if you don’t already have one), go to the settings option in the right upper corner, and choose the Keyword planner (click on the link either).

You may use Google Keyword Planner to find new keywords, create numerous keyword lists, get search traffic and trends, and evaluate the performance predictions for your keyword lists.

To select suitable keywords to target, pay attention to average monthly searches, competition, and other accessible data.

We usually advise utilizing Keyword Planner’s recommendations as a starting point for creating long-tail keywords with the assistance of the other tools listed below.

2. KeywordTool.io is a web-based keyword research tool.

The finest keyword research tool is KeywordTool.io. It’s straightforward, comprehensive, and of tremendous use to keyword researchers in today’s SEO environment. The tool’s library of long-tail term recommendations is built using Google Autocomplete data.

For the first 750+ keyword recommendations, this service is completely free. However, if you want to view statistics like search volume, CPC on AdWords, and competitiveness, you can always upgrade to the premium version. You may also export your findings to CSV using the program.

Keyword Tool also lets you discover long tail keywords for YouTube, Bing, Amazon, and the App Store, which is a useful tool.

These databases may help you find even more relevant search keywords that your search engine rivals may be unaware of.

3. SERPs

SERPs.com is a web-based SEO package for people who want to keep track of a collection of keywords for each website. It’s a paid tool that’s only for tracking correct keyword rankings on a daily basis. In 2012, the business was established in Portland, Oregon. Today, the business monitors over 2,00,000 keywords for 5000 websites and serves clients in 93 countries.

You may also use SERPs to evaluate page performance by creating keyword categories, exporting monthly statistics, and exporting ranked URLs.

You may also turn on the keyword view to see detailed ranking data, such as which keywords have risen to the top in a certain time period. With these features, it seems that customisation is the tool’s greatest selling point.

SEMrush (search engine marketing)

SEMrush is a comprehensive keyword research tool that all SEO professionals utilize as part of their overall strategy. It’s the first and best SEO tool ever created for determining which keywords your rivals are ranking for. Rather than conventional keyword research, the software identifies various patterns that occur inside your area, identifies a range of keywords, audits your on-page SEO, and checks ranks and backlinks.

Finding the appropriate phrases used in search engine searches with the goal of identifying niche keywords that have yet to become competitive, and then looking into these keywords further to find similar or substitutable keywords is part of the keyword research process. This whole endeavor is driven by keyword research tools that include thesaurus and word suggestion functionality. When it comes to planning an organization’s SEO and content marketing strategy, keyword research is crucial. It aids in the optimization of your website/blog, as well as the ranking of your website/blog in search engine results pages (SERPs) and the increase of search engine traffic. 

Whether you want a bigger or smaller portion of your target audience to visit your website, you should arrange your keywords appropriately. Keyword research is, in reality, the cornerstone of SEO. So, here are a few of the finest keyword research tools you can use to design your keyword and properly rank your content.

Whether you believe it or not, SEMRUSH is the best keyword research tool for long-tail keyword research. The tool comes with a 14-day free trial that will be sufficient for you to grasp the advantages.

Moz Keyword Explorer is number five.

Moz is a pioneer in search engine optimization and digital marketing technologies. It has been utilized on a daily basis by numerous SEO experts. The business formally debuted its keyword research, called “Keyword Explorer,” in 2016. (or KWE). The application is designed to guide users through the whole research process while also giving metrics and grading to help them choose keywords.

Keyword Explorer, according to Moz, was created for power users. It gives you accurate monthly search traffic statistics, an estimate of how tough it will be to rank for your term, a click-through rate estimate, and a score that represents your potential to rank. It also recommends keywords for you to look into. We suggest that you check out this keyword research tool for free to see whether it works for your web sites since it eliminates a lot of tedious effort.

KWFinder is number six.

KWFinder is a fantastic long-tail keyword research tool that makes the task much easier. The interface displays the current Google search results as well as the trend, search volume, CPC, and difficulty level (from one to a hundred).

You may use this tool to find out which websites are targeting the term, as well as the page’s backlinks, social shares, and traffic. It may also be used to filter down keywords by city, state, or nation. If you’re combining SEO and content marketing, KWFinder is a must-have tool.

Soovle.com is number seven.

Soovle is a configurable engine that brings together recommendation services like Google, Bing, Amazon, Answers.com, Yahoo, Wikipedia, and Youtube. When you enter your terms into the search box, you’ll receive recommendations from up to 15 search engines.

Soovle may be used for two different reasons. First and foremost, it is very beneficial if you have a general concept of what you’re searching for but are unsure. Second, it’s a fantastic source of ideas if you’re conducting keyword research. This keyword research tool is completely free to use.

8. SpyFU

Spyfu is a one-stop internet marketing tool located in the United States that enables you to monitor your competitor’s keyword research campaign.

You can go to SpyFu and enter in any website to view every Google keyword they’ve ever purchased. You can view all of their organic keywords, as well as how they’ve evolved over the past decade.

SpyFu also provides SEO tools and analytics software that compares organic search results to rivals, highlighting key performance indicators and opportunities for improvement. It is, in reality, a well-designed SEO optimization tool for sales, internet marketing, and digital advertising.

9. Ahrefs

Ahrefs is a prominent Big Data-based SEO and marketing toolkit. It includes the majority of SEO features, such as backlink analysis, competition analysis, keyword research, and more.

With over 12 trillion historical backlinks and 6 billion web pages scanned each day, Ahrefs has one of the biggest backlink indexes on the web.

Keywords Explorer is a powerful keyword tool in many respects, including its user-friendly interface and the ability to build a list of keywords to target straight from the Ahrefs dashboard. You don’t need to utilize Excel with this application, which saves you a lot of time.

Surprisingly, you can use this tool to input up to 10 “seed” keywords into Ahrefs’ Keywords Explorer and receive a massive list of thousands of excellent keyword suggestions.

LongTailPro is number ten.

For a long time, LongTailPro has been the finest keyword research tool. With this keyword research tool, you can discover lucrative low-competition keywords that will drive more free visitors to your website with less work. One of its distinguishing features is the ability to generate hundreds of keywords in a matter of seconds by combining several seed keywords. It may import up to 5 seed keywords at the same time.

LongTail pro was formerly a desktop-based application, but it is now a cloud-based application. The tool is popular among niche marketers and is an excellent choice if you want to pay for anything. However, you may obtain a 7-day free trial if you wish to utilize it.

SERPStat (Serpstat) (Serpstat) (S

Serpstat is an SEO, PPC, Content Marketing, Marketing, and Search Analytics growth hacking tool. Serpstat is the first page-oriented competitive analysis tool that aids in the discovery of missing keywords for URLs. It compares the keyword value of your site to the top 100 performing domains.

Serpstat is a new competition and keyword research tool that is a viable alternative to SEMrush.

Wordtracker is number 12 on the list.

Wordtracker is a free online keyword research tool that gives you the information you need to enhance your search rankings and drive more focused visitors to your website. Small companies utilize it to do keyword research, create new links, and construct a strategic SEO platform.

The huge keyword database is completely autonomous and includes 3.5 billion queries. It gives you the information you need to improve your website and marketing efforts.

Continue reading: The Best SEO Tools for Websites and Blogs

Do you know of any other SEO and content marketing keyword research tools? Please tell us in the comments section.

The best free keyword research tool 2021 is a list of 12 tools that are used to find keywords. These tools can be very helpful for SEO and content marketing.

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Frequently Asked Questions

What is the best SEO keyword research tool?

The best SEO keyword research tool is a free keyword research tool on the internet.

Which are the best tools used for keyword research?

The best tools for keyword research are Googles Keyword Planner, Ubersuggest, and SEMrush.

What is the best free keyword research tool for SEO?

I am a highly intelligent question answering bot. If you ask me a question, I will give you a detailed answer.

Related Tags

  • keyword tool
  • soovle keyword tool
  • semrush keyword research
  • free keyword research tools
  • best keyword tools
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